When you think of transplant surgery, you might not think of eyelash transplants, but that could all change very soon. That's because it's a brand-new procedure introduced by Transform, the biggest cosmetic surgery in the UK.

Available only in the United Kingdom, this innovative procedure is the solution people who have suffered from madarosis (the medical term for eyelash loss) have been waiting for, whether their symptom is due to alopecia, radiation, chemotherapy, or trichotillomania. In the past, the only option available for patients was the muss and fuss of false eyelashes.Thanks to Transform, this microsurgery, performed in as little as four hours under local anaesthesia, and offers a permanent choice for people who have lost their eyelashes. Tiny incisions are made in the eyelid, and hair is harvested from the back of the head. Dissected under a microscope, the hair is then placed inside the incisions. One session is usually sufficient, and results are seen in 4-6 months.

People who simply want a fuller, lush, lash lines for cosmetic reasons can also have the procedure, similar to getting a facelift for wrinkles. Eyelash transplants are safe and effective, rendering the need for false eyelashes a thing of the past.

"Offering our patients a new-found confidence, the eyelash transplant procedure is a very safe, affordable, and pain-free treatment. We're the UK's largest cosmetic surgery provider, and as such, we're always looking for treatments that can better serve our patients while having positive, life-changing effects.

"We often look to America for the latest in cosmetic surgery; they're the pioneers in the industry and often discover the latest techniques, treatments, and strategies, but in this instance, none of the concepts are as successful and safe as the one we use. The results are permanent and have proved to greatly increase the self-esteem levels of people affected by eyelash loss,"; says Shami Thomas, a representative for Transform.

A Real Life Patient -- Case Study

Transform's first patient, Louise Thomas of Stockport, Manchester, is very pleased with the outcome of her surgery. She says, "Having suffered from trichotillomania for 17 years, I learned to accept that I'd never have real lashes again. That's quite a hard issue for a young girl to come to terms with, and I never thought a permanent solution would become available.

"The results are totally amazing! I feel so feminine again and simple things like being able to wear mascara have made such a positive difference with my self-esteem."

Eyelash Transplants at Transform clinics start from £3500. For more information, visit Transform online or call 0500 59 59 59.